Telling a car dealer’s unique yet relatable story.

Case studies can do heavy lifting for your brand. They carry the power of a peer review because no one tells your story better than a current customer. They have a specificity to them that prospects find more believable and more compelling than general product statements. And they show prospects the real, tangible results that can come from using your products or services.

To tell Kelley Blue Book’s story through Team Nissan’s success, I turned interview footage into a snackable video and into a written case study.

Case Study

Testimonial Video

To bring out this dealer’s story, I reviewed his raw interview footage. I then selected the most powerful clips and assembled them in a way that would tell his unique challenges and how KBB helped solve them.

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_{*Project completed as an employee of FARM, LLC.}